The Risky Business of Tiny Trades: How High-Frequency Trading Mirrors the Shampoo Sachet Strategy

2025-07-08
The Risky Business of Tiny Trades: How High-Frequency Trading Mirrors the Shampoo Sachet Strategy
The Business Times

For decades, Indian consumer goods companies have employed a clever strategy to expand their reach to low-income consumers: offering shampoo in small, inexpensive plastic sachets. This approach, while seemingly simple, proved remarkably effective in ...Read more

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